Google Adwords is a great way to drive traffic to your site and convert that traffic into qualified leads. Whether you are a doctor, a lawyer, or you own a small craft store, adwords is one of the best “bang for your buck” marketing tools out there. The catch is, you have to know what you are doing. Here are a few tips and recommendations for getting started with your very own Google adwords campaign.
The best adwords campaigns start small and bu...
We recently took on a project for a client whose site has been plagued by poor quality inbound links – the result of a former SEO company’s link building efforts. I thought I’d share some of the processes and insights we’ve encountered during this link removal project.
A Little Background
Years ago, long before we took on the account, this client had hired an SEO company to boost their rankings...
Today we tackle a common question that has been rearing its head in the SEO realm for a while now – what is the SEO value (if any) of directory listings for your business? It’s an excellent question that does not have a simple answer. In this article we will take a look at the history of directory listings, how they have changed over the years, and what value they have in the current online landscape.
Directory Listings – A Brief History
Years ago, having y...